{"id":2458,"date":"2022-06-13T14:08:42","date_gmt":"2022-06-13T14:08:42","guid":{"rendered":"https:\/\/dev.ilogistic.hu\/?post_type=post&p=2458"},"modified":"2026-04-01T20:43:08","modified_gmt":"2026-04-01T20:43:08","slug":"ga4-a-legujabb-google-analitikai-eszkoz","status":"publish","type":"post","link":"https:\/\/ilogistic.hu\/en\/ga4-a-legujabb-google-analitikai-eszkoz\/","title":{"rendered":"GA4 a leg\u00fajabb google analitikai eszk\u00f6z"},"content":{"rendered":"
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GA4 a leg\u00fajabb google analitikai eszk\u00f6z<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Minden web\u00e1ruh\u00e1z tulajdonos sz\u00e1m\u00e1ra az egyik legfontosabb analitikai eszk\u00f6z a Google Analytics. Ennek a seg\u00edts\u00e9g\u00e9vel rengeteg hasznos inform\u00e1ci\u00f3t megtudhatunk egy adott oldal l\u00e1togat\u00f3ir\u00f3l. Mi\u00e9rt is sz\u00fcks\u00e9ges ez? Ahhoz, hogy optimaliz\u00e1lni tudd a honlapodat \u00e9s a marketing tev\u00e9kenys\u00e9geidet, tudnod kell, hogy melyik tev\u00e9kenys\u00e9g h\u00e1ny l\u00e1togat\u00f3t hozott kor\u00e1bban a honlapodra. A Google Analytics megmutatja neked, hogy honnan j\u00f6nnek a l\u00e1togat\u00f3k a honlapodra, hogy \u00e9ppen h\u00e1ny felhaszn\u00e1l\u00f3 van az oldalon, illetve, hogy h\u00e1ny tranzakci\u00f3 t\u00f6rt\u00e9nik egy nap vagy egy adott id\u0151szakban. Ennek az analitikai eszk\u00f6znek a tov\u00e1bbfejlesztett verzi\u00f3ja a GA4.<\/p>\n

Mit \u00e9rdemes tudni a GA4-r\u0151l?<\/strong><\/p>\n

Okt\u00f3ber \u00f3ta el\u00e9rhet\u0151 az Universal Analytics-et lev\u00e1lt\u00f3 GA4, azaz Google Analytics 4. C\u00e9lja egy teljesen \u00faj adatmodell haszn\u00e1lata, aminek a seg\u00edts\u00e9g\u00e9vel m\u00e9g pontosabb m\u00e9r\u00e9seket v\u00e9gezhet\u00fcnk weboldalunk l\u00e1togat\u00f3ival kapcsolatban. Az \u00faj rendszer sokkal \u00e1tfog\u00f3bb m\u00e9r\u00e9seket tesz lehet\u0151v\u00e9, hiszen sokkal t\u00f6bb adatot tudunk \u00e1tadni az analytics sz\u00e1m\u00e1ra, mint a kor\u00e1bbi verzi\u00f3ban.<\/p>\n

Az \u00faj rendszer nem csak bels\u0151leg, hanem kin\u00e9zetben is \u00e1talakult. A begy\u0171jt\u00f6tt adatokat m\u00e1r \u00faj kateg\u00f3riarendszerben l\u00e1thatjuk. Igyekeztek a kor\u00e1bbi t\u00f6bb l\u00e9pcs\u0151s fel\u00e9p\u00edt\u00e9st lecs\u00f6kkenteni, t\u00f6bb f\u0151 egys\u00e9get emeltek ki, melyeket \u00f6sszevont alrendszerek k\u00f6vetnek. Ennek k\u00f6sz\u00f6nhet\u0151en kevesebb kattint\u00e1ssal el tudjuk \u00e9rni a sz\u00e1munkra fontos inform\u00e1ci\u00f3kat.<\/p>\n

Mi a legfontosabb \u00faj\u00edt\u00e1s a GA4-ben?<\/strong><\/p>\n

A kor\u00e1bbi verzi\u00f3hoz k\u00e9pest a konverzi\u00f3s c\u00e9lok \u00e1talakultak, most m\u00e1r esem\u00e9nyek vannak, melyeket megjel\u00f6lhet\u00fcnk konverzi\u00f3k\u00e9nt. Az adatforr\u00e1sokn\u00e1l m\u00e1r t\u00f6bb honlap \u00e9s applik\u00e1ci\u00f3 is megadhat\u00f3, \u00edgy ezek m\u00e9r\u00e9seit egy tulajdonban gy\u0171jthetj\u00fck. Tov\u00e1bbfejlesztett m\u00e9r\u00e9seket is be\u00e1ll\u00edthatunk, mint p\u00e9ld\u00e1ul az olyan interakci\u00f3k, mint g\u00f6rget\u00e9s, kimen\u0151 kattint\u00e1s vagy f\u00e1jl let\u00f6lt\u00e9sek.<\/p>\n

GA4 fel\u00fclete hol \u00e9rhet\u0151 el?<\/strong><\/p>\n

Jelenlegi analytics fi\u00f3kunkba bel\u00e9pve, az adminisztr\u00e1l\u00e1s fel\u00fclet\u00e9n, a tulajdon hozz\u00e1ad\u00e1sa egys\u00e9gn\u00e9l jelenik meg egy GA4 be\u00e1ll\u00edt\u00f3 asszisztens lehet\u0151s\u00e9g, melyre kattintva, v\u00e9gig k\u00f6vetve a l\u00e9p\u00e9seket el\u00e9rhetj\u00fck az \u00faj fel\u00fcletet. Nem kell megijedn\u00fcnk, hiszen az eddig haszn\u00e1lt fel\u00fclet\u00fcnk is el\u00e9rhet\u0151 marad, minden m\u00e9r\u00e9s\u00fcnk, be\u00e1ll\u00edtott konverzi\u00f3s pontunk m\u0171k\u00f6dni fog a kor\u00e1bbi fel\u00fcleten.<\/p>\n

GA4 mindenki sz\u00e1m\u00e1ra el\u00e9rhet\u0151, de mivel el\u00e9gg\u00e9 \u00faj\u00edt\u00e1snak sz\u00e1m\u00edt, bizonyos elemek m\u00e9g hi\u00e1nyoznak bel\u0151le a kor\u00e1bbi verzi\u00f3hoz k\u00e9pest. Folyamatos fejleszt\u00e9se v\u00e1rhat\u00f3, mire teljes form\u00e1j\u00e1ban lev\u00e1ltja a kor\u00e1bbi Universal Analyticset, ez\u00e9rt javasolj\u00e1k a k\u00e9t rendszer p\u00e1rhuzamos haszn\u00e1lat\u00e1t.<\/p>\n

Tov\u00e1bbi hasznos blog tartalmak\u00e9rt iratkozz fel h\u00edrlevel\u00fcnkre vagy k\u00f6vess benn\u00fcnket k\u00f6z\u00f6ss\u00e9gi oldalainkon. (Facebook<\/a>, Instagram<\/a>)<\/p>\n

Webshopod van? Elgondolkozt\u00e1l a logisztik\u00e1d kiszervez\u00e9s\u00e9n? Kalkul\u00e1lj \u00e1rat ide kattintva<\/a> \u00e9s b\u00edzd r\u00e1nk a rakt\u00e1roz\u00e1st, csomagol\u00e1st, csomagfelad\u00e1st \u00e9s vissz\u00e1ru kezel\u00e9st. Cs\u00f6kkentsd web\u00e1ruh\u00e1zad kiad\u00e1sait!<\/strong><\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

GA4 a leg\u00fajabb google analitikai eszk\u00f6z Minden web\u00e1ruh\u00e1z tulajdonos sz\u00e1m\u00e1ra az egyik legfontosabb analitikai eszk\u00f6z a Google Analytics. Ennek a seg\u00edts\u00e9g\u00e9vel rengeteg hasznos inform\u00e1ci\u00f3t megtudhatunk egy adott oldal l\u00e1togat\u00f3ir\u00f3l. Mi\u00e9rt is sz\u00fcks\u00e9ges ez? Ahhoz, hogy optimaliz\u00e1lni tudd a honlapodat \u00e9s a marketing tev\u00e9kenys\u00e9geidet, tudnod kell, hogy melyik tev\u00e9kenys\u00e9g h\u00e1ny l\u00e1togat\u00f3t hozott kor\u00e1bban a honlapodra. A […]<\/p>\n","protected":false},"author":1,"featured_media":8605,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-2458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fulfilment"],"acf":[],"yoast_head":"\nGA4 a leg\u00fajabb google analitikai eszk\u00f6z - ilogistic<\/title>\n<meta name=\"description\" content=\"Az egyik legfontosabb analitikai eszk\u00f6z a Google Analytics, ami \u00e1ltal sok hasznos inform\u00e1ci\u00f3t megtudhatunk egy adott oldal l\u00e1togat\u00f3ir\u00f3l.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ilogistic.hu\/en\/ga4-a-legujabb-google-analitikai-eszkoz\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GA4 a leg\u00fajabb google analitikai eszk\u00f6z - 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